the point:
If you build it, they will come. Umm, maybe not. #GoMeetYourCustomers
Customers are confusing. They want you to deliver exactly what they want when they need it, yet get creeped out when you pop up in their online channels with offers. When you get it wrong - their social wrath is unleashed. But if you get it right, they'll adore you forever - or until you get it wrong. That's why it's imperative to leverage the best available tools to make every interaction count and put you on the path to blissful engagement.
Ready to be in a long term relationship with thousands of customers? Ooooh - you sly dog.
Ready to be in a long term relationship with thousands of customers? Ooooh - you sly dog.
the role: growth hacker
If you want to grow, you need to have strong marketing in place to support your goals. That not only involves your own team, but working with other smart marketers to build the kind of buzz that turns into revenue.
- multichannel marketing: One channel just won't do. Kaye Media will help you leverage advertising, social, email, web, events, mobile, customer service and more to deliver your content and generate leads.
- strategic partnerships: If you need creative oulets to expand your business arsenal, we can help strategize ways to create meaningful marketing partnerships that will increase awareness and demand.
- partner channel marketing: If you're selling your product or service via third parties, we can work with their marketing and sales teams to provide the tools they need to increase your sales, and theirs.
the deliverable: first impressions
-
GRAPHIC DESIGN
-
WEBSITE
-
MARKETING AUTOMATION
-
EMAIL
-
EVENTS
<
>
hand-crafted, original by design
All the world's a stage when it comes to your branding. We work with talented designers to capture the essence of who you are and wrap it in a neat package that delivers a signature look and feel. Whether you need a full makeover, a touch up, or designs for select pieces, it's our job to take care of the elements that show you're serious about your business before a customer or investor even engages with you directly.
|
creating the unspoken WOW factor
Most of your customers will meet you for the first time online, and with all the clutter, you've got short window of time to generate a favorable impression. That means, you need a website that's attractive, user-friendly, and chock full of persuasive content. We can help develop a strategy that encourages your website vistors to dive deeper into your offerings and take an action so that you can remind them to come back later.
|
right time messaging with right now technology
Killer content delivered via an awesome website works great, but pairing it with marketing automation is where you'll reap the most benefit. By using a platform like HubSpot, Pardot or one of the many other offerings on the market today, you'll be able to capture important lead information and execute an email marketing and sales strategy that connects you with your leads at regular intervals without a lot of human-power to support it. We can help select the right vendor and design your automation strategy for long-term success.
|
email is not dead; it's more powerful than ever
Developing an email marketing strategy is like running a triathlon right after eating a Big Mac and some fries! Actually, it's not. It's all about staying in touch in a meaningful way and providing killer content to boot. The trickiest part is finding out what customers want to know and trying not to get on their nerves with endless sales pitches. We can help you build a strategy that incorporates a welcomed mixture of educational, actionable and sales oriented content that sparks engagement and keeps you out of the spam box.
|
when your business requires a more personal approach
Event marketing is one of the most complex marketing channels, sometimes involving months of preparation to ensure the customer walks away with a unique experience. Furthermore, measuring the hard and soft costs against event effectiveness makes validating event marketing dollars challenging. But no pain, no gain, right? Whether it be trade shows, user groups, conferences, online events, seminars or workshops, we'll help you develop a comprehensive strategy that makes the best use of your time, marketing dollars and personnel.
|
coming soon: we're still marinating on how to best serve this up
How's your mobile acuity?
There are two parts to mobile - mobile app development and mobile marketing. If you have a consumer need for mobile or an app idea, then let's discuss.
We can work with your team of developers to devise something grand and leverage ways to help it grow your business. We're new to the channel, but not new to the game. |